Signol
Signol Operations

Every seat on your org chart, covered.

Finance, operations, sales, marketing, customer service. Most growing brands have a gap in every one of them, or a person stuck doing work a system should do. We map your org chart, automate what doesn't need a human, and run it for you every month.

01Two kinds of companies
Lean team

No department? We become it.

You are the founder, the ops lead, and the person entering orders at 10pm. Your back office is a bookkeeper on retainer, a fractional web guy, and whoever has time. We build the functions you can't afford to hire, then run them so they actually get done.

  • Invoicing and collections handled
  • Books reconciled every month
  • Orders, tags, and integrations kept clean
  • Customer questions answered around the clock
Signol Operations, from $3,000/mo
Staffed team

Have the people? Give them their time back.

Your team is good, and half their week goes to copying data, chasing approvals, and building the same report again. We automate the repetitive layer under each department so your people spend their hours on the work that grows the business.

  • Reports that build themselves
  • Sales teams handed the next best account, not a spreadsheet
  • Fewer handoffs, fewer dropped balls
  • Same headcount, more output
Embedded AI Partner, from $6,000/mo

Either way, the goal is the same: stop paying for back-office busywork and redeploy that money into marketing and sales.

02The org chart, automated

We start with your org chart, not a tool list.

Every engagement begins by walking your departments seat by seat. For each one we answer three questions: what has to happen, who does it today, and what a system can take over.

Finance

What a system runs

  • Invoices built and sent on every order
  • Payment reminders and collections follow-up
  • Monthly reconciliation ready for your accountant

What your people do instead

Owners approve, they don't do data entry.

Operations

What a system runs

  • Order entry and tagging across Shopify, wholesale, and your 3PL
  • Partial shipments and backorders flagged before they stall
  • App and integration upkeep (shipping, duties, inventory)

What your people do instead

Ops leads fix problems, not spreadsheets.

Sales

What a system runs

  • Weekly pipeline and forecast by rep
  • Accounts due to reorder surfaced automatically
  • Sell-in sheets and account recaps generated

What your people do instead

Reps spend the week selling.

Marketing

What a system runs

  • Email flows and lifecycle campaigns
  • Paid media reporting in one place
  • Content repurposed across channels

What your people do instead

Marketers drive the brand and the big ideas.

Customer service

What a system runs

  • AI agents for chat, email, and voice that say they are AI
  • Order status and returns handled instantly
  • Hard cases routed to a human with context

What your people do instead

Your team handles the conversations that matter.

Leadership

What a system runs

  • One inbox triage and daily brief across every account
  • KPIs pulled from every tool into one view
  • Meeting notes turned into tasks

What your people do instead

Founders lead instead of chasing.

03The math

Cut the back-office spend. Redeploy it into growth.

Less than you pay today. And it actually gets done.

Illustrative example for a brand under $5M
Typical fractional back officeBookkeeper plus a web and Shopify contractor. Plus the hours your GM or founder spends on order entry and invoicing.Roughly $5,000/mo$60,000/yr
Signol Operations, year one all-in$46,000$10,000 setup + $3,000/mo
Signol Operations, every year after$36,000
Redeployed into marketing and salesRoughly $14,000 in year one$24,000 every year afterPlus the owner hours back.

Brands at this stage scrutinize every line item, and they should. The point isn't only saving money. It's moving money out of general and administrative work and into the things that actually grow revenue: brand, demand, and sales.

Your numbers will differ. Customer service automation can widen the gap. We build the comparison with your actual costs during the mapping session.

04How it works

Map. Build. Run.

01

Map

A working session to walk your org chart, tools, and costs. You get a written map of what to automate, what to keep human, and what it saves.

02

Build

We connect your stack and stand up the automations. Typically live in 30 days. Setup is a one-time fee you can spread over three months, so it never hits cash flow all at once.

03

Run

We operate it every month: the reconciliations, the invoices, the reports, the fixes. You hear from us when something breaks, not the other way round.

05What you get every month

When an integration breaks

  • We monitor the system and fix breaks as part of the fee
  • You hear from us when something breaks, not the other way round
  • If a vendor changes or retires a tool, we rebuild the connection
  • Operations scopes new workflows separately. Partner includes a new workflow every month and priority response on breaks

What stays with you

  • Brand, sales, and customer relationships
  • Final approval on money: payments, payroll, taxes
  • Ownership of every account, login, and piece of data
  • Your accountant or CPA for tax filing and sign-off
Lean team

Signol Operations

From $3,000/mo

+ $10,000 setup

Payable over three months. 12-month contract.

Year one all-in: $46,000

For founder-led brands with no back office. We become the departments you don't have.

We run your finance and operations core.

  • Full setup: org chart mapping, stack connection, and automations built and tested
  • Invoicing, collections follow-up, and monthly reconciliation
  • Order entry, tagging, and integration upkeep across your store, wholesale, and 3PL
  • One customer service or marketing automation kept running
  • Monthly report on what ran, what changed, and hours saved

$10,000 setup, payable over three months. 12-month contract. New workflows scoped separately. Priced per brand. Running more than one? Ask about multi-brand pricing.

Staffed team

Embedded AI Partner

From $6,000/mo

+ $15,000 setup

Payable over three months. 12-month contract.

Year one all-in: $87,000

For teams with people in the seats who need someone to run operations and make the whole team faster with AI.

A Signol founder embedded in your team, running operations and managing your team's AI efficiency.

  • Everything in Signol Operations, across all six departments
  • A Signol founder embedded with your team, in your Slack and your standups
  • Hands-on help running day-to-day operations
  • Managing your team's AI efficiency: who uses what, where hours are still lost, and what to fix next
  • A new automation or workflow built every month, no separate scoping
  • Team training and onboarding so your people actually use the system
  • Quarterly org-chart review: hours saved and dollars redeployed into growth
  • Priority response on breaks

$15,000 setup, payable over three months. 12-month contract. Less than the cost of a full-time operations hire.

06Proof
Running in production

Built on our own brand first.

Before offering this to anyone, we ran it at AVVA, a surf and streetwear label: wholesale invoicing, payment follow-up, factoring reconciliation, and monthly consignment billing, all handled by a system with a human approving the money.

07Objections

Say the hard part out loud.

“We already have people in these roles.”
Good. This gives them back the hours they spend on busywork.
“What happens if it breaks?”
We monitor it and fix it as part of the fee. That's the job.
“Will customers know it's AI?”
Yes. Our agents say so. Hard cases go to a person.
“Do we lose control of our money?”
No. You own every account and approve every payment.
“How long until it's running?”
Most systems are live within 30 days of the mapping session.
“Why a setup fee?”
Setup is where we map your org chart and build the system. Spread over three months, so it never hits cash flow all at once.
08Start here

Find the Signol. Then build everything around it.

Tell us what's stuck. A founder reads every one.

Book a Signol Session →